"Salmykamin" as a symbol of strength: charity collection by NO LIMITS and SENESS for Ukrainian Women's Day

/ Design /

Ukrainian cosmetics brand NO LIMITS and accessories brand SENESS presented the charity campaign "Lomykamin", dedicated to the inner strength and resilience of women. 

The campaign launch date was chosen as February 25, Ukrainian Women's Day. The image was Lesya Ukrainka, whose birthday falls on this day and is symbolically connected with the formation of Ukraine's own calendar of memorable dates.

The poet's creativity with motifs of resilience formed the basis of the bracelets' manifesto phrases: "Dream, become alive!", "Bold and unwavering", "I will live! Away with sad thoughts!" and "I am a priority". The campaign was complemented by a hand cream with lines from Lesya Ukrainka's personal correspondence. The bracelets were conceived as symbols of inner support, and the cream as a reminder of daily self-care.

Tonya Khyzhnyak. Photo: NO LIMITS | SENESS

The campaign has a charitable component - all profits from the sale of the collection will be directed to the purchase of equipment for drones of the female crew of the special forces unit "Typhoon": repeaters, antennas, video receivers, digital system kits. The campaign plans to raise at least 100,000 hryvnias.

Photo: NO LIMITS | SENESS

"For us, this date is not just a calendar occasion, but an opportunity to once again talk about what a Ukrainian woman is like today. At Lomykamen, we wanted to combine the power of words and the power of action: to inspire through Lesya Ukrainka's texts and back this up with a real contribution to supporting women in the service. In this, we see solidarity that is not only in words, but also in real actions," comments Nataliya Korobko, founder of the NO LIMITS brand.

Daria Borysenko. Photo: NO LIMITS | SENESS

The campaign title refers to the image of a saxifrage. In her private correspondence, Lesya Ukrainka mentioned a flower that “pierces even stone and is stronger than mighty oaks and thorns.” This became the central metaphor of the campaign, personifying the resilience and will of a modern Ukrainian woman.

Natalia Korobko. Photo: NO LIMITS | SENESS

The campaign is accompanied by a series of video manifestos featuring three ambassadors: film, theater, and dubbing actress Antonina Khyzhnyak, founder of "NO LIMITS" Natalia Korobko, and commander of the female crew of the "Typhoon" unmanned systems Darya "Gilka" Borisenko.

Photo: NO LIMITS | SENESS

"We believe that jewelry can be not only about form, but also about content. Lesya Ukrainka's quotes here are not a stylistic gesture, but texts that have survived time and still sound apt. In the "Slasherstone" project, the bracelet becomes not a symbol, but a point of support - words that you can turn to when you need support or a reminder of your own strength." — SENESS explains.

Photo: NO LIMITS | SENESS

The "Salmon Stone" collection is limited and will be available for purchase within the next two weeks. You can order the bracelets and cream at official brand page NO LIMITS.

SENESS notes that "Stones of the Stone" was created as a separate charitable project, so the campaign will last until the collection closes and will not be extended.

 

 

See also:

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