PRAGMATIKA.MEDIA. The end of the era of monumentality?

February 2021

As much as we would like to abstract from the current situation, we have to admit: 2020 was marked by COVID-19, and this significantly affected the degree of priorities — both in general and in billions of details.

Stefano Boeri, a provider of green architecture, presented a design for 1500 pop-up pavilions for vaccination. They will be installed in the squares and central streets of Italian cities. There is no doubt that the idea will go viral, at least the topic of "great vaccination" is mega-popular these days and ... predictably short-lived.

Boeri's pop-up pavilions and modular hospitals for COVID-19 patients are just one sign that the age of monumentality is passing. The materiality of real estate not only binds it to a place, but also imposes many obligations. Materiality and monumentality have almost become symbols of the concept of "unfreedom". No one wants to be held hostage by monumentality and monofunctionality, and monumentality as a narrative has long since been buried with Albert Speer.

Modern technologies make it possible to provide comfort for living and working literally in a clean field. Retailers and big brands are closing their stores and deploying a network of pop-up boutiques in shopping centers. A limited margin of durability is often laid at the level of materials — modern bioplastics decompose under the influence of atmospheric phenomena. Flexibility turns from a desired architectural quality into a must. Ephemerality and virtuality become advantages.

What will we take with us into the new time, and what will we part with easily? It was discussed on the pages of the February volume of PRAGMATIKA.MEDIA.

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Refresh Butler. Secret costumer

Gregory bed from Flexform

DZHUS. Packaging should be smart

Spicy chair. Add pepper

Good Plastic Things. How can a designer save the ocean?

Emotional design, or the new face of "Archibald"
The Dominio Group company presented a new object from Poltrona Frau.

10 iconic designer items of 2020 from Oleksandryna Lukacs
Last year, many famous factories were able to present their novelties only in the fall — as part of Milano Design City 2020. The chief designer of the Contemporary Design Studio, Oleksandrina Lukacs, compiled her selection of the best items seen there.

VEKA. Ready for the future
"We are called to be the architects of the future, not its victims," ​​said R. Buckminster Fuller. Using the example of the new VEKAMOTION 82 system from the German concern VEKA, we consider what tasks during the design of modern buildings help to solve innovative window systems that "work ahead of time".

Technologies and innovations in the service of hygiene
Plumbing facilities reflect the mentality of society and are one of the outposts of innovation. Using Fundermax HPL panels as an example, we will show how technology helps achieve a balance between personal and public, ensuring everyone's comfort and safety.

Hostages of plagiarism. Why do "people knock each other off their feet"?They risked raising a delicate and even toxic topic — copyright infringement in the field of subject design, using both examples from history and fresh cases from the practice of Ukrainian designers. They approached the question with hot curiosity, but with a cold heart, wearing a mask and gloves.

Sadolin: Careful, painted! Yuriy Zimenko and his blue
The color of our permanent column in partnership with the Sadolin brand, the world's leading manufacturer of the highest quality paint, this time became dark blue. We talked about the nuances of its selection and use with designer Yuriy Zimenko, whose superpower is the ability to build balance.

Bright side of the city. Architectural lighting and its prospects
Today, light is a full-fledged building material. The entire urban fabric in general becomes a canvas for light artists. We talk about the history of the issue, the evolution and possibilities of architectural lighting systems in more detail on the example of real cases of the leader of the world lighting market — the company Signify (formerly known as Philips Lighting).

Reviving genius loci. 7Ci in the implementation of the JAM Factory Art Center project in Lviv
How the historical building of the "Jam Factory" in Lviv came to be the focus of the study of the Center for Urban History, what makes the object interesting for a foreign investor and why the residents of the city are so eagerly waiting for the opening of a new cultural hub - we talk about this with the project participants.

Nature outside your window. Principles of landscape design for yards in residential complexes
Why is it rarely possible to apply the definition of "orderly" to yards, even in new residential complexes of our cities? Who is to blame: the designers or the developer? How do European approaches and practices differ from Ukrainian ones? Yuriy Korolchuk, the director and founder of the landscape company TOPIAR, reveals the topic.

Khanakubari of Inna Petrenko. Japanese art with a Ukrainian flavor
Master florist Inna Petrenko introduces us to the art of hanakubari (translated from Japanese - "distribution or arrangement of flowers"). They talked about the beauty of the "big in the small" and how the Ukrainian context is reflected in the original Eastern technique.

A multifaceted whim. The pavilion is a space for creative experimentation
Lyudmila Bilodid, the founder of Beloded Landscaping, spoke about the new and non-obvious functions of garden and park pavilions in modern urban and suburban landscapes.

The end of the era of monumentality. What's next? Pop-up architecture, flexible planning and tactical urbanism
"Faster, easier, cheaper!" — new requirements for architecture and design sound like the motto of sports competitions. We talk about the advantages of easy and quick solutions, and we also discuss whether we are too hasty to say goodbye to monumentality, thoroughness and a solid safety margin?

Brave new world. How to take museums with you into the future era
We are figuring out how to take with us the cultural heritage from the monumental era into the new multimedia world, without losing the feeling of joy from touching art, how to promote the popularization of cultural and educational objects and save architectural monuments that suffer from a lack of funding from destruction.

Cube 33. Cube root
Interior of a two-level penthouse in Chernivtsi by architectural studio AddLine.